Hellmann’s quadruple dips on Super Bowl with ‘most impactful’ ad yet

Hellmann’s quadruple dips on Super Bowl with ‘most impactful’ ad yet

Hellmann’s will return to the Super Bowl for the fourth consecutive year with another spot centered on its program combating food waste, according to news shared with Marketing Dive. Announcing the plans, the Unilever-owned mayonnaise marketer indicated that the annual sporting event is a major source of food waste, providing a timely opportunity to promote …

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